Car insurance

Car insurance from £191

We’re the only car insurer to share our customer claim reviews on our website, so now you can see for yourself before you buy

Excellent all round service, very professional from beginning to end, good service from the appointed repairer.

Yanto from Whitby

5 Stars

Our overall rating:

These reviews are collected, moderated and managed by Bazaarvoice, a third-party ratings and reviews provider.

Defaqto 2014 five star motor insurance

Car insurance from £191 — 10% paid this for standard cover*

Why choose us?

  • Up to 1/3 off with Aviva MultiCar when you add a second car or van — we expect 20% of our customers to get 1/3 off.**
  • You could save up to 20% off your car quotes when you buy online. 33% of customers are expected to receive the maximum saving.***
  • Our UK team are available 24/7, 365 days a year if you need to make a claim.
  • Your UK Personal Claim Manager will ensure you are kept fully informed throughout your claim.
  • Following an accident we’ll be with you on average in less than 45 minutes to recover you and your car.
  • Our Defaqto 5 Star Rating provides you with independent expert reassurance about the quality of cover we provide.

* 10% of customers buying comprehensive car insurance with us from October 2013 to March 2014 paid this price or less for our standard cover (excluding optional extras). The premium you will pay depends on individual circumstances, cover chosen and payment method.

** Up to 1/3 off applied to the cheaper of the two vehicle insurance premiums. Discount does not apply to optional extras. Maximum 1/3 discount available on policies with either one driver, or two drivers who are domestic partners using their vehicles only for social domestic and pleasure.

*** Discount depends on individual circumstances and does not apply to optional extras. Minimum premium applies.

Customer reviews

Overall rating

This product has been awarded an overall rating of 4.5 / 5 from 5642 customer reviews

Rating breakdown

5642 reviews

  • 5 stars awarded by 3872 reviewers
  • 4 stars awarded by 1298 reviewers
  • 3 stars awarded by 152 reviewers
  • 2 stars awarded by 80 reviewers
  • 1 stars awarded by 240 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

Our 3 most recent reviews

Read all 5642 reviews

Mundo gave this product an overall rating of 5 / 5

Great service so far!

Began my annual long drawn out trawl through car insurance comparison sites & nearly went with the cheapest (never heard of before) company when I decided to check customer online reviews. Luckily I didn't go with that insurer after reading horrendous claims experiences but decided to do a quote with an independent insurer Aviva. Quote was extremely competitive & although not the cheapest on the market, the good customer reviews were what sold it for me in the end. Had a few niggles setting up online as the website wouldn't recognise my email address, however called straight through (speaking to someone within seconds)& policy was set up no probs. documents arrived quickly in the post & has the added bonus of being able to view it online too. Great service so far Aviva. Thumbs up!

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
25 to 34
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

sb272 gave this product an overall rating of 3 / 5

Poor online and SMS experience

The policy itself and particularly Aviva's attitude to manufacturer options not counting as modifications was good. But the online experience was poor. First problem was that my quotation included foreign travel but when I purchased it was missing so I had to call to get it added. Secondly the member of their IT I spoke with said it shouldn't have happened and wasn't interested in the specific steps I took to create the policy so he could reproduce the issue - therefore it won't get fixed for others! Thirdly I selected multicar and the day after the second policy was due to start I received an SMS thanking me for insuring with Aviva. I checked online and the second car was not part of the policy but the SMS suggested I was covered. Fortunately I had checked and again had to call to get the car added. No reminders were sent to instruct me to add the car on the date I had listed in my quotation. All that was sent was something thanking me for insuring, but the car was not covered!

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
1 / 5
Ease of purchase
1 / 5

I'm really sorry to see the confusion that took place and will be looking into this further for you. I've sent you an email to take a few further details and will

Dave, Aviva Online Team

Sorinuku gave this product an overall rating of 5 / 5

Great team

Super teams. And great customers. I like aviva insurance.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

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