For UK financial adviser use only. This information has not been approved for use with customers. If you are a customer please go to www.aviva.co.uk/health-insurance.

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Statistics

These Private Medical Insurance-related statistics could help you when you’re talking to clients about healthcare and PMI policies.

There’s a lot of information to convey when you’re explaining the benefits of a healthcare policy to your clients. By illustrating your proposal with statistics, it can help your clients correlate the risk of injury or illness with the time it could take to get treatment and return to health or get back to work. Please note, the below statistics have been sourced from third party websites.

Waiting times – how PMI policies can help

Clients may not have thought about what it means to wait for non-emergency care. From January 2009, the Government declared that no-one should wait more than 18 weeks from referral to treatment (RTT) in England unless it was clinically appropriate to wait longer. But that means clients could wait over three months or more to have an operation in some cases.

Private Medical Insurance helps your clients get access to prompt, private treatment without needing to join waiting lists. Surprisingly though, according to Datamonitor, just 14% of the UK population have Private Medical Insurance policies in place. Forthcoming changes to the NHS may prompt more people to explore Private Medical Insurance.

For more general information about waiting times, we recommend the Office of Health Economics publication, OHE Guide to UK Health and Health Care Statistics, and the Dr. Foster Intelligence website.

Heart disease statistics

According to the British Heart Foundation's 2015 statistics Cardiovascular disease causes more than a quarter (26 per cent) of all death in the UK. That equals approximately 160,000 lives each year 435 people per day or one death every three minutes.

  • In the UK there are 188,000 hospital visits each year due to heart attacks. While heart attacks can be caused by congenital traits, it’s important to look after health and wellbeing so that we reduce the risk of heart conditions.
  • Surprisingly though, only a quarter of men and women eat the recommended 5-a-day portions of fruit and vegetables, and 39% of adults in the UK do not meet physical activity recommendations.
  • Nearly 30 per cent of adults in the UK have high blood pressure and of that number half are not receiving any treatment. 30% of adults in the UK are classified as being obese, and 3.6 million adults in the UK have been diagnosed with diabetes with a further 1 million estimated to be living with undiagnosed type 2 diabetes.

Most Private Medical Insurance policies are reactive to conditions. We want to change this!

Although we have products ready to assist your clients when the worst happens we are committed to stopping the problem before it starts. This is why we offer discounts at health clubs and gyms across the UK. Our Healthier Solutions policies also offer and online programme called MyHealthCounts that encourages clients improve their currently health and gives them premium discounts at renewal if they've improved their health.

For more information about heart disease, we recommend the British Heart Foundation’s website.

Cancer statistics in the UK

Cancer Research UK is the UK’s leading cancer charity. They reported that there were around 163,000 deaths from cancer in the UK in 2014.

  • Cancer causes more then one in four of all deaths in the UK – with more then 1 in 5 being due to lung cancer, largely due to smoking.
  • In 2014 there were 163,444 deaths as a result of cancer.
  • 1 in 5 of all cancer deaths are from lung cancer.

However, cancer death rates fell by over a fifth – partly due to advances in medical technology, and clinicians’ ability to diagnose and treat cancer much earlier than previously. To provide a scale on the problem Cancer Research UK state that 1 in 2 people in the UK born after 1960 will be diagnosed with some form of cancer during their lifetime.

Read more about our Cancer Pledge, and see how the benefits we offer can tie in with these statistics.

For more information about cancer, we recommend the Cancer Research UK website.

Mental health statistics

When we refer to mental health, we’re talking about the way we think, feel and behave. The Mental Health Foundation estimates that one in four of us will experience some form of mental health problem – ranging from mild depression to a more serious condition – which can affect our daily lives, relationships, and physical health.

  • According to the Mental Health Foundation 70 million days are lost from work each year in the UK due to mental ill health, making it the leading cause of sickness absence.
  • The latest suicide statistics from the Office of National Statistics (ONS) showed 78% of suicides were male and 22% female..

(Stress helpline is available to members over 16 only)

Injury at work statistics

In the UK, the Health and Safety Executive (HSE) monitors the incidences of injury at work. From your perspective, sometimes the key to making a Private Medical Insurance sale will be relating the financial impact of being unable to work to the cost of the policy itself – the benefit being prompt treatment, rather than joining a waiting list for treatment. These HSE statistics could help you impress the consequences of injury at work on your clients.

  • In 2015/2016 there were an estimated 621,000 non-fatal injuries to workers according to self-reports from the Labour Force Survey.
  • Of these injuries, the most common kinds of accident involved slips or trips (19%), handling, lifting or carrying (20%), and being struck by moving objects (10%).

With a Private Medical Insurance policy like Healthier Solutions or Solutions in place, your clients can be assured of receiving support from a provider that prioritises returning to health and getting back to work.

For more information about injuries at work, we recommend the Health and Safety Executive’s website.

WC00907 04/2017

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