A message to our customers

Article date: 10 December 2013

You may have seen some recent articles in the press about annuities recently. An annuity is about turning your pension pot you've saved up into an income for your retirement. Many customers don't appreciate that these are two separate products and therefore do not take advantage of the opportunity to shop around for the best deal. We would like to reassure customers that:

  • We offer highly competitive annuity rates and we are a leading provider in this market
  • We have been championing the issue that customers need to shop around for an annuity for many years.
  • We offer the same rates to existing customers who have saved with us as we do to any new customers who come to us wanting to buy an annuity.
  • We are experts in understanding medical conditions and always ask customers about them which can give a better income
  • We firmly believe in transparency and giving customers all the information they need to help them make an informed choice. After all it's one of the most important financial decisions they can make.  

To get help and information on your retirement please visit http://www.aviva.co.uk/pensions-and-retirement/retirement-centre/

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