Used car market increases its 'green' awareness according to HPI survey

Article date: 20 September 2007

A survey commissioned by HPI, the original vehicle checks specialist, reveals that dealers are reporting an increase in awareness of CO2 emissions amongst used car buyers.

The survey, conducted among 150 UK-wide used car dealers, reports that almost three quarters (72%) are seeing an increase in awareness of CO2 emissions with 44% saying CO2 emissions are becoming more of an issue at purchase.

The survey also revealed that over half (54%) believe lower taxes have generated the most awareness when it comes to CO2 emissions, with a third (30%) who think awareness has been raised due to the impact that CO2 has on the environment. Television and press (19%) and congestion charges (7%) were also considered to have played a role in generating environmental awareness.   

When it comes to motor manufacturers, 49% of dealers think Toyota is leading the way on green issues followed by Honda (20%).

The results also demonstrate that dealers are taking a green approach to the way they run their business, with 82% claiming their dealerships are environmentally friendly. To improve their green credentials, 49% are doing their bit for the environment through recycling paper and glass, and 41% are attempting to save energy by turning off lights and heaters.

Last month, HPI introduced a first to the used car market with its CO2 environmental sheets, which act as an additional sales tool for the dealer to help them inform buyers of a vehicle's CO2 criteria.

Daniel Burgess, automotive director of HPI, said: "HPI's survey represents a good cross section of dealers from across the UK and within the used car market. Our research shows that used car buyers attitudes are changing more rapidly than expected.

"Dealers are reporting that the level of CO2 a vehicle creates will continue to rise in order of importance with used car buyers. The environmental debate should not be ignored however and dealerships can improve their green credentials by embracing the change to meet market demand."    


For press enquiries please contact:
RAC/HPI Press office contact: Vicki Burn on 01603 684 224/07800 692 909 or Sam Bramwell at Staniforth on 0161 919 8024/077381 96667.

Notes to editors:

About HPI 
Originally established in 1938, HPI Limited is a primary source of vehicle information for the UK motor industry and motoring consumer, which since August 2004 has been owned by Norwich Union. HPI encompasses both the HPI database of all UK road registered vehicle descriptions and histories, and the National Mileage Register which holds in excess of 85 million mileage readings.

Together, HPI and NMR represent the UK's largest vehicle information source, combining and interpreting data from government agencies, industry bodies, private organisations, the police and the general public. Registering with HPI helps companies to protect their financial interests in motor vehicles and a wide range of other mobile assets. HPI Checks give purchasers instant confirmation of whether vehicles are correctly described, known to be subject to outstanding finance or serious accident damage, or recorded as stolen or "clocked".

'HPI' and the HPI logo are registered trademarks of HPI Limited. 

(1) All prices include VAT and are correct as of 1 January 2006
(2) Mileage Data is not covered by The HPI Guarantee
(3) The HPI Guarantee is subject to terms and conditions

About RAC
With around seven million members, RAC is one of the UK's most progressive motoring organizations, providing services for both private and business motorists.  Whether it's roadside assistance, windscreen repair and replacement, learning to drive, vehicle inspections and checks, legal and financial services or up-to-the-minute traffic and travel information - RAC is able to meet motorists' needs. RAC incorporates BSM, RAC Auto Windscreens, RAC Direct Insurance and HPI.

Aviva bought RAC in May 2005.  The acquisition brings together RAC's powerful brand and customer base with the expertise and leading position in motor insurance of Norwich Union Insurance (part of Aviva). Norwich Union is the UK's largest insurer, insuring one in seven motor vehicles and with a market share of around 15 %. RAC's news releases and a selection of images are available from the internet press centre at

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