Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 2741 customer reviews

Rating breakdown

2741 reviews

  • 5 stars awarded by 1215 reviewers
  • 4 stars awarded by 272 reviewers
  • 3 stars awarded by 67 reviewers
  • 2 stars awarded by 37 reviewers
  • 1 stars awarded by 74 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 2741 customer reviews

pdlm gave this product an overall rating of 5 / 5

excellent response times

motor vehicle insurance. Clear web site; but the excellence comes from the fast telephone help response

I would recommend Aviva to a friend

By:
Gender:
Male

pdlm

Jensen gave this product an overall rating of 3 / 5

website slightly misleading

Motor insurance, only issue was excess highlighted a smaller excess but policy came through with an obligatory higher excess. this certainly was not clear at the time.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
3 / 5
Ease of purchase
4 / 5

I can see that you've already raised this with our customer service team via email who have looked into this for you & responded. Please reply to the latest email if you need any further assistance.

Tasha, Aviva Online Team

Jensen

Jammy gave this product an overall rating of 5 / 5

Satisfied customer

After comparing other companies for car insurance,Aviva provided the best price for me.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Jammy

topcritic gave this product an overall rating of 4 / 5

straight forward

I was very pleased to find an insurance provider that gave clear information right from the outset and did not try to add everything as 'extras'! The fact that standard cover included commuting to work did it for me, to many providers try to charge extra for this which is after all just a car journey like any other! The cost was very competitive too. I will certainly use Aviva again!

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

topcritic

Stanimira gave this product an overall rating of 5 / 5

Customer

Car insurance You’re helpful, have a quick response, punctual, have a various great offers. I am happy to work with you and have a trust to your qualifications. Amazing team and organisation.

I would recommend Aviva to a friend

By:
Gender:
Female
Customer experience
5 / 5

Stanimira

Bluegoose900 gave this product an overall rating of 5 / 5

Easy peasy

No long telephone queue. Friendly agent. Good product. Competitive price after discount. All good

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Bluegoose900

Neil gave this product an overall rating of 4 / 5

motor insurance

Have insured my cars with Aviva since they were Norwich Union. I was a Motor Insurance Broker in the 8os/90s and was well aware of who the better motor insurers were and chose accordingly. Fell out last year because of the high excess imposed on my Mercedes. However, I have traded to a Ford Fiesta and the excess is better. so I am back.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

Neil

Luce gave this product an overall rating of 5 / 5

A new customer

Purchased car insurance with Aviva as they offered one of the cheapest quotes. Reputation and cost is my main priority and they ticked both boxes. So far I am very happy. Thank you.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
35 to 44
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Luce

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