Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3448 customer reviews

Rating breakdown

3448 reviews

  • 5 stars awarded by 1749 reviewers
  • 4 stars awarded by 412 reviewers
  • 3 stars awarded by 82 reviewers
  • 2 stars awarded by 48 reviewers
  • 1 stars awarded by 84 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3448 customer reviews

Shez gave this product an overall rating of 5 / 5

Great service

Good value for money , helpful customer service and quick to send information

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Shez

msArty gave this product an overall rating of 5 / 5

great customer service

I've bought car insurance with Aviva as they gave me a 20% discount for being with them as a customer already. Everything was very clear and easy to do. Excellent service.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

msArty

Asiii gave this product an overall rating of 5 / 5

Excellent Work

The whole process of getting my car insurance up and running was so smooth. The customer service was great. Everyone I have spoken o in the process has been so helpful

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
17 to 24
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Asiii

CookieMagoo gave this product an overall rating of 3 / 5

Can I get a straight answer?

I have found attempting to communicate with Aviva an absolute nightmare. The waiting time to get through on the phone is ridiculous - my last attempt said 25 minutes to wait! The automated message says to use the online chat - I tried that and it wasn't working! I have been sent two encrypted emails, claiming to be from Aviva, however, I do not know if these are genuine and have not had a response to my query regarding their authenticity. Communication from Aviva, in my experience, is dire.

By:
Gender:
Female
Age:
55 to 64

I'm sorry to hear of this. I would like to have the chance to investigate. Can you forward the emails you have send to social@aviva.com and put Bazaarvoice in the subject line too please for our reference. Many thanks

Will, Aviva Social Media Team

CookieMagoo

Khan gave this product an overall rating of 4 / 5

Good rates

I found Aviva to have good rates for existing customers and the renewal process was easy. Pus the discount offered for car and home insurance was a good incentive.

I would recommend Aviva to a friend

By:
Policy features and benefits
3 / 5
Value for money
3 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

Khan

Matt71 gave this product an overall rating of 5 / 5

More comprehensive than others

I bought comprehensive car insurance. The reason I changed to Aviva from another leading company is because the Aviva policy allows me to drive other cars, for emergency's or frequent use. This also includes vans upto 3.5ton. For me this was the deciding factor as I sometimes need to drive my brothers van. Every other comprehensive quote I received didn't even include the ability to drive other cars let alone a van. I didn't mind paying a little bit more than I wanted, because I got the cover I needed for a reasonable price. Well done Aviva.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54

Matt71

NigeB gave this product an overall rating of 4 / 5

Good customer service

The Car insurance process was easy complete and very competitive.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

NigeB

Pilly gave this product an overall rating of 4 / 5

Can It Last

Motor Insurance to replace cover from an intransigent provider. Premium less than previous, albeit both presumably with an element of "sweetener" included, all will be revealed come renewal time. Otherwise slick and efficient although unable to boot up cover online (based on previously obtained quote).Once one was actually talking t o a real person- no problems.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

Pilly

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