For UK financial adviser use only. This information has not been approved for use with customers. If you are a customer please go to


We use cookies to give you the best possible online experience. If you continue, we'll assume you are happy for your web browser to receive all cookies from our website. See our cookie policy for more information on cookies and how to manage them.

Kick-off a new season of good health

Published: 08 Aug 2014

Although we've had the added bonus of a World Cup this summer, it still feels as though the start of the football season can't come soon enough.

From August 8th, the Football League and Championship are set to get back underway, with the Premier League following suit a week later.

Of course, for many of us, preparation is limited to renewing the season ticket and maybe buying a new replica shirt. However, for some of your clients it could serve as a helpful motivator to get back into shape.

To help them on their way, one of the benefits our private medical insurance products provide is a discounted membership at a nationwide network of fitness clubs. But how else can we help them improve their fitness?


Another benefit of our private medical insurance (PMI) product for individuals, Healthier Solutions, is that they get access to MyHealthCounts, our online health and wellbeing tool, which offers personalised advice on everything from healthy eating and how to lose weight to giving up smoking and improving levels of physical activity.

After registering with the programme, clients are asked to fill out a questionnaire about their wellbeing and their lifestyle choices. Based on this information, they are given a 'Q score', along with a personalised 12-week programme that can help them to improve their Q score.

The easy-to-follow online tool could make a significant impact for those who are willing to make changes to their way of living for the sake of their health, but aren't sure how to go about it.

What's more, those who stick to the plan and update their information between months six and nine of their policy year will qualify for up to 15% discount off their renewal premium – also helping to improve your retention rates.

It's the perfect way to kick-off a new campaign of getting into shape and is a win-win situation!

Visit our MyHealthCounts page on HealthcareZone for more information about the benefits of your clients taking part, or contact your usual Aviva consultant.

Share |

Can we help you?

Think of us as part of your team.

Find the right details on our Contact Us page