New Parent Free Life Cover

£10,000 free life cover for new parents until your baby's first birthday

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We'd like to help you protect your baby

At Aviva, we're here to help protect what matters most to you. And what could matter more than your new baby? We'd like to give each new parent £10,000 free life insurance as a first step towards protecting your family. It's our way of saying congratulations. There's no purchase necessary and there are absolutely no strings attached.

Completely free and be covered in minutes!

  • It will take just a few minutes to apply for our free life cover.
  • It pays out £10,000 if a covered parent dies on or before baby's first birthday and cover will start as soon as you've completed the short application process.
  • You can take out the plan once your baby has been born and before they are twelve months old.
  • No payment is needed and we won't request your bank account or credit card details.

Terms and conditions, and exclusions apply — please see the Important Plan Information (PDF 87KB).

£10,000 per parent

Don't forget that the £10,000 worth of cover is available for both parents. That could mean £20,000 to protect your family if both parents apply.

Is £10,000 enough?

£10,000 of cover will help you during this busy time but it may not provide the financial reassurance you need. It's important to review your full life cover requirements, so at the end of the New Parent Free Life Cover application you'll be able to get a quote for some additional cover if you choose.

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