ISAs

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A tax-efficient haven for your savings and investments

ISAs from Aviva

Because of their tax-efficient benefits, ISAs (Individual Savings Accounts) are considered a ’must have’ by many savers looking to make the most of their money. By choosing an Aviva ISA, you can relax in the knowledge that your money is in good hands. The Aviva ISAs are managed by Aviva Investors which is part of the Aviva group.

What is an ISA?

Under current tax rules, an ISA enables you to invest money and receive any income earned from the investment free from income tax. Plus, you won’t have to worry about paying UK capital gains tax on any growth in value.

Until April 2008, there were Mini and Maxi ISAs but these no longer exist. Instead, there are now just Cash ISAs and Stocks and Shares ISAs. Every adult in the UK currently has an annual ISA investment allowance of £7,200. Up to £3,600 of that allowance can be saved in a Cash ISA with one provider, or you can choose to invest the remainder, up to the full allowance, in a Stocks and Shares ISA. Remember, these rules may change in the future.

What’s the difference between a Stocks and Shares ISA and a Cash ISA?

New Customers

0800 056 3542

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Sunday 10am - 4pm

Any advice given will relate only to products sold or marketed by Aviva.

Existing customers

0800 051 2003

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