Car insurance

Car insurance from £191

We’re the only car insurer to share our customer claim reviews on our website, so now you can see for yourself before you buy

Excellent all round service, very professional from beginning to end, good service from the appointed repairer.

Yanto from Whitby

5 Stars

Our overall rating:

These reviews are collected, moderated and managed by Bazaarvoice, a third-party ratings and reviews provider.

Defaqto 2014 five star motor insurance

Car insurance from £191 — 10% paid this for standard cover*

Why choose us?

  • Up to 1/3 off with Aviva MultiCar when you add a second car or van — we expect 20% of our customers to get 1/3 off.**
  • You could save up to 20% off your car quotes when you buy online. 33% of customers are expected to receive the maximum saving.***
  • Our UK team are available 24/7, 365 days a year if you need to make a claim.
  • Your UK Personal Claim Manager will ensure you are kept fully informed throughout your claim.
  • Following an accident we’ll be with you on average in less than 45 minutes to recover you and your car.
  • Our Defaqto 5 Star Rating provides you with independent expert reassurance about the quality of cover we provide.

* 10% of customers buying comprehensive car insurance with us from October 2013 to March 2014 paid this price or less for our standard cover (excluding optional extras). The premium you will pay depends on individual circumstances, cover chosen and payment method.

** Up to 1/3 off applied to the cheaper of the two vehicle insurance premiums. Discount does not apply to optional extras. Maximum 1/3 discount available on policies with either one driver, or two drivers who are domestic partners using their vehicles only for social domestic and pleasure.

*** Discount depends on individual circumstances and does not apply to optional extras. Minimum premium applies.

Customer reviews

Overall rating

This product has been awarded an overall rating of 4.5 / 5 from 5669 customer reviews

Rating breakdown

5669 reviews

  • 5 stars awarded by 3891 reviewers
  • 4 stars awarded by 1304 reviewers
  • 3 stars awarded by 153 reviewers
  • 2 stars awarded by 80 reviewers
  • 1 stars awarded by 241 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

Our 3 most recent reviews

Read all 5669 reviews

theresidiotsontheroad gave this product an overall rating of 5 / 5

Very friendly staff and you are made to feel at ease when you most need it.

A most excellent Insurance Company and nothing was too much trouble sorting out my problems in my crisis.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Ease of claims process
5 / 5
Speed of resolution
5 / 5
Customer experience
5 / 5
Fairness
5 / 5

Harrison gave this product an overall rating of 5 / 5

Helpful Call Centre

I went on line to get a price for my wife's car insurance but had a problem with one aspect of the enquiry so I called for help. The call was answered quickly and the person who answered was knowledgeable and helpful. The premium quoted was significantly lower than the renewal offer and the new cover was set up quickly and without fuss. I find most companies answer new business calls quickly but are not so good when it comes to servicing existing customers. However, I had to call later about a minor error in the documents and found that service every bit as good. Well done Aviva: keep up the good work.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

squeak gave this product an overall rating of 5 / 5

not my fault

Hi the service I got from Aviva was great. Within an hour my car was booked for repair and a courtesy car arranged.As the accident was not my fault it was straight fwd.I don't know how it would have been in other circumstances.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Ease of claims process
5 / 5
Speed of resolution
5 / 5
Customer experience
5 / 5
Fairness
5 / 5

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