Group protection for SMEs

Protect your people, boost your business

  • From group life insurance and income protection to critical illness cover, our group protection products are a great way for small to medium-sized companies to take care of their people and their business
  • Group protection strengthens your employee value proposition, helping you attract and retain talent
  • Our products include access to a range of wellbeing services, helping your people get more out of everyday life

What is group protection?

Our group protection enables small to medium-sized businesses to include a range of financial protection for their employees as a benefit on top of their salary. It can include Group Life Insurance, Group Income Protection, Group Critical Illness cover, or any combination of the three. 

Our policies cover your employees, protecting them financially against some of life’s difficult situations whilst giving you the flexibility to choose the level of cover that best fits your business. 

Group Life Cover icon Group Life Cover

If an employee dies in service, life cover can help make sure their family is financially secure and supported during a difficult time.

Group Income Protection icon Group Income Protection

If an employee can’t work for a time due to illness of injury, income protection pays a proportion of their salary. It also gives access to a range of non-contractual wellbeing services such as a tailored rehabilitation plan and early intervention support.

Group Critical Illness icon Group Critical Illness

Group Critical Illness can help employees financially if they are diagnosed with a critical illness, undergo or meet the definition of an operation covered by the policy, and survive at least 14 days.  

Protection that helps your people and your business thrive

Our group protection can help to make your people feel valued, giving them some financial protection as part of a benefit for working for your business. So, it can help you attract and retain talent.

But it doesn’t just benefit your employees, it benefits your business. Not only are the premiums you pay usually tax-deductible as a business expense, it’s also usually cheaper than buying individual policies. 

And of course, your commitment to your employees’ welfare shows you take your corporate social responsibility seriously.

Wellbeing services to support your workforce

Aviva Group Protection isn’t just there for when the worst happens — it also gives your employees access to a range of carefully selected third‑party wellbeing services to help them keep their health on track. 

The services available across our group protection products cover a wide range of support for your employees' mental, physical, and financial wellbeing. Head to our dedicated product pages to find out which services are available with each product.  

To be eligible for these wellbeing services employees must be permanent residents of Great Britain, Northern Ireland, the Channel Islands or the Isle of Man. Terms and conditions may apply.

  • Aviva DigiCare+ Workplace*
  • Red Apple Law legal services*
  • Wellbeing Training*
  • Personal nurse service*
  • Gym and lifestyle discounts*
  • Aviva Line Manager Toolkit: Mental Health*
  • Cancer care support*
  • Wellbeing library*
  • Mental health guidance*
  • Grief Encounter
  • Thrive*
  • Employee Assistance Programme*

* These services are non-contractual and can be changed or withdrawn at any time. This does not apply to Grief Encounter as this is a charity and is available to the general public.

We’re here to support you and your employees

A name you can trust

We’ve been around for over 325 years, so you can trust that we know what we're doing when it comes to protection. 

We're an experienced group protection provider

We cover more than 4.6 million people, insuring over £528 billion of group protection benefits across 26,475 policies Footnote [1].

Our commitment to claims

Behind every claim or request for support was a person - and we were there - from financial support to emotional and practical help.

In 2025, we settled 10,410 group protection claims, paying out over £677m Footnote [2].

Webinars to help you support employees

Join sessions on health, wellbeing, and the latest Aviva product updates. Hear from experts, ask questions live, and gain practical insights to keep your business informed. You can also catch up on past webinars anytime. Visit the Webinar Hub regularly for upcoming events and on-demand content.

How to get a quote and apply

You'll need to take speak to an adviser to get a quote or apply for our group protection insurance, so you can do one of the following:

Get in touch with a financial adviser to get a quote.

If you would like more information about our group protection products and services, get in touch and we'll be happy to help.

Learn about group protection

From understanding how the services work to finding out what has an impact on service costs, here you’ll find valuable information about providing group protection services for your employees.

More ways to build your benefits package