At Aviva, your privacy matters to us. Our privacy policies, which we are required to give you by law, explain what Personal Information we collect about you and how we use it, how you can contact us if you wish to exercise your rights and the procedures that we have in place to safeguard your privacy. Personal Information means any information relating to you or another living individual who is identifiable by us.

If you are an Aviva customer (or a prospective customer), or if you are the beneficiary of an Aviva product, please click on the product below that is applicable to you to view the relevant privacy policy.

If you are not an Aviva customer or beneficiary (or a prospective customer or beneficiary), please select the “other parties” privacy policy below.

Commercial Insurance

Liability insurance

Business vehicle and van insurance

Property insurance

Other insurance for companies and sole traders

Motor Insurance

Car insurance

Multi Car insurance

Van insurance

Breakdown cover

Home Insurance

Home insurance

Buildings insurance

Contents insurance

Tenants and renters insurance

Landlords insurance

Travel Insurance

Travel insurance

Personal Accident Insurance

Accidental Death Insurance

Accidental Permanent Injury Insurance

Family Personal Accident Plan

Hospital Cash Plan

Health Insurance

Private medical insurance

Speedy Diagnostics

Individual Protection Insurance

Life insurance

Over 50 life insurance

Free Parent Life Cover

Income protection insurance

Critical illness cover

Group Protection Insurance

The following policies provided by your employer:

Life insurance

Income protection insurance

Critical illness cover



Pension annuity

Pension transfers

Income drawdown

Lifetime Care

Equity release


Stocks & Shares ISA

Investment Account

Select Investment Growth & Income Bond

Aviva Financial Advice

Aviva Save

Aviva Save

Other Insurance

Creditor Insurance

Gadget Insurance

Valuables Insurance

Private Clients

Motor insurance

Home insurance

Other Parties Privacy Policy

Other parties

Third Party Claimants




Brokers and other appointed representatives

GPs and health professionals

Legal advisers

Experts and other professionals