Aviva Stocks & Shares ISA

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Make the most of your ISA allowance

Take control of your investments with our Aviva Stocks & Shares ISA. With an ISA allowance of £20,000 for 2021/22, it’s a great way to invest your money for the medium to long term. You can pick from our growth and income ready-made funds or select funds yourself from our full range.

From £50 a month

Start with a lump sum of £500 or pay in as little as £50 a month.

Account flexibility

Manage and track your ISA with our online investment service.

Anytime withdrawals

Take money from your ISA whenever you need to.

So whether you’re investing for a once-in-a-lifetime holiday or a rainy day, our Aviva Stocks & Shares ISA could suit you. Remember, investment values can fall as well as rise so you could get back less than you put in.

Is a stocks and shares ISA right for you?

Every investment decision is based on your risk and return appetite, the way you’d like to invest, and understanding how ISA's work.

What is a stocks and shares ISA?

A stocks and shares ISA is a tax-efficient investment account that suits those looking for a more long-term investment. Instead of a set interest rate each year, you invest your money in the stock market by picking from a range of funds. You get the flexibility of being hands-on or hands-off with your level of involvement and have the control to choose the investment you're comfortable with.

Why a stocks and shares ISA?

Stocks and shares ISAs carry more risk than a cash ISA or a savings account, but could also increase your gains. Of course, this does mean you’ll need to be comfortable with the ups and downs of the market, but depending on your risk appetite, a stocks and shares ISA could be just for you.

Why invest with the Aviva Stocks & Shares ISA?

Our Aviva Stocks & Shares ISA offers you a tax-efficient way to invest for your future. You can manage everything easily online and access your money whenever you need to.

  • No Income Tax or Capital Gains Tax
    ISAs are exempt from these taxes, which can make a big difference to what you’ll get back on your investment over the long term.
  • Fund choice
    Choose from our ready-made funds aiming for growth or income, use our Aviva Investors experts' shortlist, or select what you want from our full range of funds.
  • Easy access
    Take your money at any time and pay back money in the same tax year without affecting your allowance.
  • Flexible
    You can view how all your investments are performing and make any changes, all in one place online. In exceptional circumstances, there may be delays in selling or switching funds.

Fair and transparent charges

Our ISA charge is made up of two separate costs.

There's our Aviva Charge, which is up to 0.40% a year of the value of your investments, calculated daily and charged monthly. And your Fund Manager Charge, which depends on the funds you pick. 

Here's an example of how much you'd pay in your first month for £5,000 invested in a ready-made fund with a fund charge of 0.35%.

Aviva Charge (£1.67) plus Fund Charge (£1.46) equals the total charge (£3.13), as an example.

Our Aviva Charge

Our charge is a percentage of your total investment, up to a maximum of 0.40% a year, and is based on how much you’ve invested with us. The more you invest, the lower the percentage you'll pay, as shown in the table.

Your investment Annual Aviva charge
First £50,000 0.40%
Next £200,000 0.35%
Next £250,000 0.25%
Amount above £500,000 0%

You can log into your account at any time to check your exact charge.

Combined Aviva charge

Got more than one type of investment with our online investment service, including an Aviva Stocks & Shares ISA, Investment Account or Pension? The more money you invest, the more we’ll reward you with a lower percentage charge to pay overall.

It’s a great way to keep more of your hard-earned money in the long term. 

Find out more in our terms and conditions (PDF 211 KB)

Paying your charge

Your charge comes out of the cash in your account. Interest there is at our variable rate and may be positive, zero or negative. Current details can be seen here (PDF 62 KB). Please note, if the interest rate is less than our Aviva Charge, the amount in your cash account will go down.

If you don’t have enough cash in your account, this charge will come out of your investments.

Fund Manager Charge

The fund or funds you choose may incur an extra charge to cover the costs and expenses of managing the investments. Each fund has an individual charge which can be found in the Key Investor Information Document. This also appears as an ongoing charge figure (OCF) on your statement.

How it works

To get started, all you need to do is:

Step 1


Sign up or log in to MyAviva, our online portal for managing your details. Set up your ISA username and password then apply for an account.

Step 2


Pay into your new account and choose your investments to finish your application.

Step 3

Check anytime

Log in to check up on the performance of your investments and manage your account.

How to pick your funds

See what method of picking a fund might suit you best.

Ready-made funds

Choose from a range of funds fully managed by Aviva Investors - including growth funds run with varying risk levels.

See how it works

Experts’ shortlist

Don’t want to browse thousands of funds? Then choose from our experts’ shortlist instead.

You’ve got passive funds which aim to track the value of a particular group of companies or markets, as well as active funds which try to beat the overall return of that market.

To make it into our shortlist, our experts at Aviva Investors believe these funds to be managed by high quality companies and fund managers with strong governance and control processes.

How the shortlist is put together

Check out the shortlist

Self-select investments

If you’re confident in picking your own funds to invest in, browse the full list in our self-select investment service.

Pick your funds from sectors including equities, property, gilts and more, as well as specific fund management companies. You can even focus on ethical funds if you want.

Explore the full range

Why choose us?

We're proud owners of a Times Money Mentor Gold Award, Autumn 2020. 

Times Money Mentor Gold Award for customer experience
  • Crowned the best investment platform in The Times Money Mentor autumn 2020 customer experience ratings
  • Acknowledged for appealing to both beginners and more advanced investors 
  • Praised for wide range of funds, as well as as ready-made portfolios

We will always adhere to our 'best execution practices' as set out in our latest order execution policy (PDF 149 KB). What's more we also have a policy to prevent conflicts of interest (PDF 103 KB) that might affect your investment. And if there's ever one we can't prevent we promise to let you know.

Ready to start?

To open an account or transfer an existing ISA you’ll need:

  • A MyAviva account – if you don't have one, registration is free and only takes a few moments
  • Your National Insurance number 
  • Your bank details or debit card information to set up payments into your account

Learn more about savings and investments

Not sure if you should save or invest? Our educational articles and videos will help you learn more.

Top up your knowledge

Keen to open your first savings account, understand investment risk or learn all about ISAs and ethical funds? Our saving and investment articles can help beginners and keen investors understand how to manage their money. 

Contact us

Still need some help? Give us a call

0800 285 1088

Monday to Friday: 8:00am – 6:00pm

Saturday and Sunday: Closed

Telephone calls may be monitored and will be recorded and saved for at least five years. Calls to 0800 numbers from UK landlines and mobiles are free.

Alternatively, you can email us and we'll get back to you as soon as we can.

The value of your investment can go down as well as up and you could get back less than you paid in. This is not a personal recommendation. If you need a personalised recommendation based on your personal circumstances, you should seek financial advice.

Platform provider and ISA Manager: Aviva Wrap UK Limited. Registered in England No. 4470008. Aviva, Wellington Row, York, YO90 1WR. Authorised and regulated by the Financial Conduct Authority. Firm Reference Number 231530.