Helping you save and invest for your future

Personal finance tips, tools, and more

With so many savings and investments options out there, you might feel confused about what’s the right choice for you. That’s where we step in to help.

From cash savings to stocks and shares, we’ve got simple tips, informative videos and step-by-step instructions to help you get started. And, when you’re ready, take a look at our savings marketplace and direct investing platform. We hope you’ll find them ideal for getting closer to your personal goals.

Aviva Save

Manage all your cash savings in one place, with a range of specially chosen savings accounts.

Self-invested personal pension (SIPP)

Build up your retirement income from just £50 a month, pay in a lump sum whenever you want and save more thanks to tax benefits.

Aviva Stocks & Shares ISA

You can invest up to £20,000 tax-free in the 2021/22 tax year in a stocks and shares ISA. Make changes or take out money whenever you need without notice or penalties.

Investment Account

When you want to invest beyond your ISA limit, you could choose our professionally managed funds, starting with a lump sum or by making monthly payments.

What makes our investing platform different?

Get to know how our investment platform works and start exploring its funds.

See our platform in action

How can we help you today?

Contact us

Still need some help? Give us a call

0800 285 1088

Monday to Friday: 8:00am - 6:00pm

Saturday and Sunday: Closed

For our joint protection, telephone calls may be recorded and/or monitored and will be saved for a minimum of 5 years. Calls to 0800 numbers from UK landlines and mobiles are free.

Alternatively, you can email us and we'll get back to you as soon as we can.