How our ready-made funds adapt to market shifts
We explain how our ready-made funds, managed by Aviva Investors, adapt to market movements to keep investors’ money on track.
Key points
- Aviva Investors keep an eye on global events and adjust your investments to help keep things on track.
- Spreading investments across different assets can help cushion the impact of market volatility.
- Our flexible approach means we aim to invest your money to best handle whatever the market throws at it.
When markets are unpredictable, it's natural to wonder how your funds are performing. Our MAF Plus funds (part of our ready-made fund range) are designed to adapt to changing conditions, aiming to help your money stay on track even when markets get bumpy. In this article we explain the methods our fund managers use to adapt to market shifts.
Tactical asset allocation
Our investment experts actively manage our ready-made funds using a strategy called tactical asset allocation. This simply means they don’t just invest money and forget about it. Instead, our investment experts keep a close eye on what’s happening in the world –- like changes in interest rates, government policies, or shifts in the economy - and adjust our fund’s mix of investments when needed.
This hands-on approach helps our funds to stay resilient, aiming to deliver steady returns. Investors don’t need to worry about making these decisions themselves – our team does it for them.
Please note that even actively managed funds can fall in value, so you may get back less than you originally invested.
Diversified and risk-managed
Our MAF Plus funds invest across a wide range of assets, including shares, bonds and more, as well as in different regions across the world. This mix is carefully chosen to match investors’ comfort with risk and to help smooth out the ups and downs of the market. If one area isn’t doing well, others might help balance things out.
Our experts regularly review and adjust this mix, so our funds stay aligned with your goals - even during uncertain times. Getting this balance right may help to build a successful, long-term investment.
In this video, Harriet Ballard, Portfolio Manager within the Multi‑Asset Funds team at Aviva Investors, explains how multi‑asset funds respond to market changes in straightforward terms. Learn how these funds make measured updates over time to stay aligned with their stated objectives.
Transcript
Chapter 4: How multi-asset funds adapt to market shifts
This video is for educational purposes only. This should not be viewed as advice or a recommendation to invest.
So we’ve talked about how your risk level shapes your investment journey. Whether you prefer the chance of a smooth and steady ride, or you’re comfortable with a few potential twists and turns. But what happens when the road itself changes?
Markets don’t always behave the way we expect them to. They can be unpredictable.
The value of your investment may go down as well as up and you could get back less than invested.
That’s where our Multi-Asset Plus funds really come into their own. They’re part of our ready-made fund range and designed to adapt when conditions shift, helping your investments stay on track, even when markets get a little bumpy. Let’s take a closer look at how that works.
We believe in long-term investing because building wealth is a marathon, not a sprint. So when we design our funds, we start by thinking about the long game. That means allocating across different asset classes based on long-term view of how to generate the best risk-adjusted return. This process is known as strategic asset allocation and is reviewed for each fund annually, adapting to the structural changes in the market. Once those long-term allocations are in place, we draw on expertise throughout Aviva Investors to find the best returns within each sector or asset class. That might mean choosing a certain company, sector or region that looks well placed to grow. This knowledge helps funds adapt to changes in the outlook of a company for example. That alters the expected profitability over time.
Finally, we add another layer of adaptability through what’s known as tactical asset allocation. This is where our managers make shorter-term adjustments in response to market conditions, whether it’s through a sudden shift in sentiment, political changes or unexpected news. For example, in 2025, we reduced equities ahead of the Liberation Day announcement from the US administration. So we helped manage risk when we saw potential for increased market volatility. In simple terms, we don’t just set and forget. As fund managers at Aviva Investors, we actively monitor your ready-made multi-asset funds and make thoughtful, timely adjustments to help smooth your investment journey. A valuable feature for long-term investing within your pension or ISA.
So that’s a wrap for this episode of The Investing Masterplan. Today we’ve seen how a ready-made multi-asset fund delivers the balanced investment strategy you need in your pension and ISA. If there’s one thing I’d like you to take away from today, it’s this: Investing doesn’t have to feel complicated. With a little help from a ready-made multi-asset fund, you can build a plan that grows with you and helps keep your money on track, whatever the markets are serving up.
This video is for educational purposes only. This should not be viewed as advice or recommendation to invest. Investing offers the potential for better returns than cash savings over the long term (5+ years). But there are risks, the value of your investments may go down as well as up, and you may get back less than invested. If you want advice on investment choices, then we’d recommend speaking to a financial adviser. There may be a charge for advice.
This video is part of our wider Each chapter is designed to work alone, so you can jump in wherever you like.
Confidence in volatile times
We know that markets can be volatile, and recent world events have shown that. But our funds are built to adapt. By staying flexible and making smart adjustments, we aim to manage your investments and help them grow, no matter what the market throws our way. By staying flexible and making smart adjustments, we also aim to reduce the impact of any dips in markets on your investments.
Remember while we'll do our best to look after your investments in our fund, it's important to regularly review your portfolio to make sure your investments still align with your goals.
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