Here at Aviva, we're expected to meet the highest standards of behaviour, managing and conducting both ourselves and our business according to rigorous ethical, professional, and legal standards.
That means acting with integrity, transparency, and openness, all in alignment with our values. It means treating everyone fairly, respecting the human rights of others and acting in the best interests of our customers, colleagues, communities, and partners, as well as Aviva.
And it also means adhering to our key regulators' requirements and principles, including the UK FCA's Conduct Rules, as well as other country equivalent regulations.