Understand the level of risk first
Investing offers the potential for better returns than cash savings over the long term (5+ years). But there are risks, the value of your investments may go down as well as up, and you may get back less than you’ve paid in.
What is the Experts' shortlist?
With so many investment funds out there, making a choice can feel daunting. Our team of analysts at Aviva Investors have found 80 funds that we think could be right for you.
Our top picks 
Covering a range of sectors, our analysts at Aviva Investors expect these funds to perform strongly in the future in either growth, income or both.
Regularly reviewed 
The 80 funds on the list are checked regularly to make sure they continue to meet our high standards for performance and management.
A range of fund costs 
You'll have the option to choose actively managed funds or usually lower cost passive funds - also called index tracker funds.
Meet our expert Aviva Investors
Our team of highly experienced financial analysts are committed to finding investments that suit your needs.
Luca Dal Mas, CFA, CFTE
Multimanager Team Lead
CFA and CFTe Charterholder
Amrish Patel, CFA
Senior Manager Research Analyst
CFA Charterholder
Cameron Falconer, CFA, CAIA
Head of Investment Oversight & Manager Research
CFA and CAIA Charterholder
Marco Concina
Investment Manager Research Analyst
Invest your way with the Experts' shortlist
When choosing funds, one of the biggest decisions is whether to use an active or passive fund. Here's the difference.
Active funds
Active funds These are run by fund managers who carefully select, monitor & re-evaluate the investments they believe have the potential to perform better than well-known indices, such as the FTSE All-Share Index. They can cover different areas of industry like technology or regions, such as the US.
Passive funds
Passive funds Passive (or tracker) funds aim to achieve returns over the long-term by replicating the performance of an index, like the FTSE All-Share Index. Charges are usually lower than for actively managed funds which makes them a cost-effective way to invest.
Our investment charges
0.35% annual fee
The Aviva Charge for managing your investments is 0.35% of their value, up to £500,000. So, if you have £100,000 invested with us, you'll pay £350 a year.
Share deal for £4.99
If you buy or sell UK shares, exchange-traded funds (ETFs) or investment trusts with us you'll be charged a flat fee of £4.99 per trade.
Other charges
Depending on the investments you choose, you may have other charges, like fund management charges. You can find a full list of possible charges here.
Why choose the Experts' shortlist for your investments?
If you're looking for more sustainable options our experts also check these funds for environmental, social and governance (ESG) factors.
Access our wide range of choices from different markets, industries and fund managers.
Our annual charges are fair and transparent, you'll pay just 0.35% on the value of your investments up to £500,000.
With Aviva you can check and change your investments easily and securely 24/7, either online or with the MyAviva app.
Learn about investing
We have a range of useful guides and calculators that can help take the mystery out of investing.
Basics
How do we come up with our Experts' Shortlist?
If you'd like to know more about how we choose these funds you can find out here.
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Strategies
Active vs passive investing: Pros and Cons
We explain how they work so you can decide which is right for you.
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Strategies
Short, medium and long-term investing
Whatever your goals we can give you tips on where to put your money.
Charges Calculator
Work out the charges you may pay with us.
Risk
profiler
Understand your attitude to risk and investing.
Investment preference tool
Find investments that fit your values.
The next steps for your investments
If you'd like to explore beyond our Experts' Shortlist we have other easy options. Pick one or mix and match to invest your way.
Universal retirement fund 
Our simplest way to invest in your pension, it changes your investments based on your chosen retirement date.
Ready-made
funds 
Ideal if you want an easy option, these fully managed funds have four different choices to match your risk appetite and goals.
Self-select
funds 
If you’re experienced with investing, risk and happy to take control, then you can buy and sell from our full list of over 5,000 funds.