Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3049 customer reviews

Rating breakdown

3049 reviews

  • 5 stars awarded by 1457 reviewers
  • 4 stars awarded by 326 reviewers
  • 3 stars awarded by 70 reviewers
  • 2 stars awarded by 44 reviewers
  • 1 stars awarded by 76 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3049 customer reviews

TerryL gave this product an overall rating of 5 / 5

Multi car insurance

The quotation and purchasing processes are very slick and user friendly

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

TerryL

Beatie gave this product an overall rating of 5 / 5

Unmatched Service

Having home insurance with Aviva their reaction and service after a large oak tree was blown over in the recent gales I was so impressed that I got a quote from them for my car insurance. The internet quote was easy, clear and competitive so I now have both covered by Aviva. Good performance brings more business.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Beatie

Blingo gave this product an overall rating of 4 / 5

Interesting idea

Rolling monthly car insurance, interesting idea and not before time. I like the simplicity of the process but you can come unstuck if anything is outside of the standard parameters, you still have to phone in these cases but it wasn't too painful. Pricing I have found unpredictable, I have three policies and one was dramatically cheaper than anywhere else while the other two were competitive albeit not the cheapest. I have no claims experience factor in so won't give 5 stars (the sign up process is still a bit clunky so probably wouldn't have anyway), although a house claim I had with Aviva was relatively painless so I'd not expect too much grief.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
3 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

Blingo

Horace gave this product an overall rating of 5 / 5

Application and quite so quick and simple. Didn’t have to spend hours guessing valuations etc . Will definitely use Aviva as insurances become due

Car insurance bought quick and simple application. No unnecessary valuations asked for.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over

Horace

Chris gave this product an overall rating of 4 / 5

Good price

I thought Aviva prices very competitive for car insurance, but this is my first time with them and found it difficult to insure 3 vehicles online, the website could be more user friendly.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
3 / 5
Ease of purchase
3 / 5

Hello, Thanks for trying a quote with us. You're right there, you can only quote for up to two vehicles online, anything more than that you'd need to give us a call. Thanks for taking the time to give us your feedback.

Liv, Aviva Online Team

Chris

SK01 gave this product an overall rating of 1 / 5

Poor Website - Great Telephone Service

Your website is very poor for multi car and multi drivers of cars. The website cant cope with more than 2 cars on a multi car policy. I was thus forced to call the telephone quote line and the the individual gave me a great quote which I subsequently took up. You also dont tell customers about multi product discounts i.e. if they already have an alternate Aviva policy. This failure to tell customers about the loyalty/cross sell benefit is a major omission of an insurance company given cross selling other products to existing customers is one of the basic things all financial services firms strive for. In summary a poor website but a much better telephone service.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
3 / 5
Ease of purchase
3 / 5

Hello, I'm glad you had a good experience with ourselves over the phone. We can only offer quotes online for 2 vehicles, if you wish to add on any further vehicles, then you have to give us a call you're correct, but thanks for taking the time too feed this back to us, I'll be sure to pass this on. We are very proud to offer customers multi product/vehicle discount which should be promoted to you when interacting with ourselves, as well as the discount automatically being applied when you get multiple quotes via your MyAviva account.

Liv, Aviva Online Team

SK01

DomG gave this product an overall rating of 5 / 5

Great value for money

Renewal from broker nearly doubled annual premium. Looked to Aviva for a quote and they came up with a very competitive annual premium. Very happy.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

DomG

Watky1939 gave this product an overall rating of 3 / 5

Not yet received docs

Happy with quote etc but still to receive docs as requested...unable to download these so do need docs to be posted

I would recommend Aviva to a friend

By:
Gender:
Male
Policy features and benefits
3 / 5
Value for money
4 / 5
Customer experience
1 / 5
Ease of purchase
4 / 5

Hello. I'm sorry to see you haven't received your documents just yet. I can confirm I have now requested that your documents are sent to you in the post and they will be with you within ten working days. Let me know if you need anything else.

Liv, Aviva Online Team

Watky1939

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