Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3009 customer reviews

Rating breakdown

3009 reviews

  • 5 stars awarded by 1431 reviewers
  • 4 stars awarded by 319 reviewers
  • 3 stars awarded by 67 reviewers
  • 2 stars awarded by 41 reviewers
  • 1 stars awarded by 75 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

Sort reviews
Rated 4.6/5 based on 3009 customer reviews

Lynds gave this product an overall rating of 4 / 5

Always good to deal with.

For my car or household insurances, I always check out Aviva for comparison. When their quotes suit me, they have always been very easy and straightforward with very friendly staff.

I would recommend Aviva to a friend

By:
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Lynds

KingK gave this product an overall rating of 4 / 5

Insure multi

Fantastic service and price, well explained on products and options.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

KingK

Charlielola gave this product an overall rating of 5 / 5

Customer Service

Good Customer Service, explanation of terms and kept promises to return calls.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Charlielola

Bayman gave this product an overall rating of 2 / 5

Mediocre service

This year, I needed to insure two cars. For one of them, the quotation was acceptable, for the other (almost identical, but older, vehicle) it was twice as much. I was told that, for 'technical reasons' the higher quotation was the 'very best' that could be offered. For the second vehicle I, therefore, sought further quotations from other service providers citing identical requirements. Most of these quotations were consistent with the acceptable quote offered for the first vehicle. I insured the second vehicle with the alternative insurer. At next year's renewal time, my vigilance will be on high alert.

By:
Gender:
Male
Age:
65 or over

Hi Bayman, thank you for insuring with us and it's a shame that we were not competitive on the second vehicle. I appreciate the confusion this could have caused; the technical reasons in question are because the quote is taken as a whole and the risk is graded accordingly. On our standard car policies, unless you list your vehicle, then we aren't able to rate on it since it is not a question we ask. We can only do that if it is also present on the quote. Taking different rating factors into account, along with the different ways insurers use them, means you could receive a very different price from insurer to insurer. I hope you value our cover and service and try us again for the second car come renewal.

Yannis, Aviva Web Team

Bayman

curmudgeon gave this product an overall rating of 4 / 5

hassle free if you take the basic offer

Don't bother asking a question online, you'll never get an answer. if you rally do want answers, just ring them.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
3 / 5
Value for money
3 / 5
Customer experience
3 / 5
Ease of purchase
4 / 5

curmudgeon

KugaTez gave this product an overall rating of 5 / 5

Good price, easy to navigate

Came back for motor quote after a few years away. Moved away due to price, returned due to price. Service quality is vital of course, but in these difficult times price is paramount.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64

KugaTez

james gave this product an overall rating of 5 / 5

No hastle straight to the point

i was very pleased with the service the operator asked me what i wanted i said fully comp quote for my car he gave me all the options i decided what i wanted and what i didn't he offered me other choices but was not pushy i declined i was was quoted from a well known breakdown service a ridiculousness quote they must of thought i had purchased a top of the range Lamborghini Top service recommended jim

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over

james

LynneW gave this product an overall rating of 5 / 5

Always a good service

I bought a car insurance policy having used the online tool but wanted to check that everything had been included, as it was quite a bit cheaper than my previous policy. Agent was friendly, extremely helpful & polite, confirmed all was covered and the purchase completed very quickly

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
4 / 5

LynneW

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