Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3025 customer reviews

Rating breakdown

3025 reviews

  • 5 stars awarded by 1444 reviewers
  • 4 stars awarded by 319 reviewers
  • 3 stars awarded by 69 reviewers
  • 2 stars awarded by 41 reviewers
  • 1 stars awarded by 76 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3025 customer reviews

Tembb gave this product an overall rating of 5 / 5

Fast efficient service

Bought car insurance and saved a lot of money friendly, professional staff

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Tembb

Mike gave this product an overall rating of 4 / 5

Policy contents were acceptable at a reasonable price

Car Insurance. The policy appeared to offer more benefits than my previous company. The only down side was that the website would allow me to pay in full but insisted on a monthly direct debit payment. By phoning Aviva I got what I wanted.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
4 / 5
Ease of purchase
3 / 5

Mike

MichaelH gave this product an overall rating of 5 / 5

Great price and cocer

Was one of the cheapest insurers when you consider interest on monthly payments - also, quite a lot of cover for the money vs other similarly priced insurers. Went direct and got a great price. Friendly and helpful customer service as well.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
4 / 5

MichaelH

Radarderek gave this product an overall rating of 4 / 5

Great Customer Service

I have found it was best for my car insurance. Also I can pay monthly.

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Radarderek

Corleone gave this product an overall rating of 5 / 5

So far so good!

I was hesitant to have my car insurance with Aviva given the bad reviews on trust pilot. I decided in the end to go ahead with it. The price was reasonable and the features as well. You can pay for the policy in instalment (interest free) which is good. You can make changes for free (no admin fees). There is no funny business about commuting or pleasure/social. I haven’t made any claims so far and I hope I don’t. That’s why, I said so far so good.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Corleone

YetiMan gave this product an overall rating of 5 / 5

Comprehensive Coverage at a good price

Aviva+ Premium car insurance. Great range of cover at only a small price increase over basic/standard cover.

I would recommend Aviva to a friend

By:
Gender:
Male
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

YetiMan

SnowTiger gave this product an overall rating of 2 / 5

Poor confidentiality

Not really possible to review an insurance company without having a claims experience. Initial opening of the the policies resulted in details of my policies being sent to a third party without my concent. Upon complaining I have come away feeling Aviva think they can do no wrong and feel they are not really concerned by taking up to eight weeks to investigate the complaint. NOT OFF TO A GOOD START

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
1 / 5
Ease of purchase
3 / 5

I'm really sorry to hear that you've been left feeling this way. I can assure you that this has been logged with our complaints team to investigate the matter further. Although our letter does state it could take upto 8 weeks we endeavour to resolve complaints as soon as possible & once the team have an update to provide you with they will be in contact with you to reach a resolution. I thank you for your patience & understanding in the meantime. Kind Regards

Jen, Social Media Response Team

SnowTiger

Trev gave this product an overall rating of 4 / 5

The overall performance was v good however you had forgotten to forward the documents to me, they arrived on the day the cover started. Many thanks

Aviva Plus Car Insurance. I found this to be the best overall and value for money.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Trev

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