Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3000 customer reviews

Rating breakdown

3000 reviews

  • 5 stars awarded by 1423 reviewers
  • 4 stars awarded by 319 reviewers
  • 3 stars awarded by 67 reviewers
  • 2 stars awarded by 40 reviewers
  • 1 stars awarded by 75 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

Sort reviews
Rated 4.6/5 based on 3000 customer reviews

alanofbristol gave this product an overall rating of 5 / 5

Good value car insurance

We bought AvivaPlus Premium car insurance for our BMW convertible, the price was right and the 'Premium' option gave us all the extras we wanted (and some more). Very pleased.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

alanofbristol

retired gave this product an overall rating of 5 / 5

Car insurance

We bought car insurance from Aviva this year as we found our renewal from our existing company had increased alot for no reason so decided to get quotes from new companies and we found that your prices were much better for the same cover. The lady we dealt with was extremely helpful and informative. Thankyou.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

retired

Keels27 gave this product an overall rating of 4 / 5

Easy to arrange, great price!

Your email invited me to try your online quote system to renew my car insurance, I was so busy and had already had a renewal quote from my existing insurer which was outrageous, and the best quote I had from a comparison website wasn’t bowling me over so I decided to have a quick look at your quotation system - wow - so quick and easy and a really good price with all options easily laid out and clear. Debit card payments taken each month at no extra cost and a reputable company handling my cover - would not hesitate to recommend. Well done Aviva , I’m very impressed.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Keels27

Allypally gave this product an overall rating of 5 / 5

Simple and easy to apply for

I bought car insurance and it was so easy to apply for well satisfied

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Allypally

Raggi gave this product an overall rating of 5 / 5

Quick and easy to complete. Helpful advise throughout, Pleased with overall results. Thankyou

Car insurance better value than previous insurance

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Raggi

Frank gave this product an overall rating of 5 / 5

Great telephone experience

I purchased car insurance, which was really easy to do and was made easier by the people i spoke to

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Frank

jjcc gave this product an overall rating of 5 / 5

Good choice

I bought comprehensive insurance for my car. I chose aviva because it gave me a good coverage of what I actually needed and at a good price.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

jjcc

Gorby gave this product an overall rating of 1 / 5

Good customer service but the price was unreal day light robbery 1400 pound a year for third party l have drove for over 25 years value of car 3 k

Am over 59 years old got insurance was over 1400 pound and it’s only third party , the women was lovely on the phone I think it’s day light robbery the cars only worth 3 half grand , I only drive the car 1 week out the month seriesly thinking of just renting a car , I think everyone should hire cars that way you always get a good car they cover insurance so u don’t need that plus you don’t need tax and don’t have to mot ,it also if it needs work done the rental come do that , only thing Is you don’t own it , but If you work it out cost wise u will save Money u don’t have to buy a car so hire a car cause the insurance prices at AViiva are so expensive

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
1 / 5
Value for money
1 / 5
Customer experience
5 / 5
Ease of purchase
1 / 5

Hi Gorby, I'm sorry to read your review today. A number of rating factors go into calculating our premiums, which are often out of your direct control as a driver. We absolutely appreciate your driving experience and that the value of the car is low, but hundreds more rating factors go into it to do with the world around us (e.g. cost and rate of claims in your area). You can see more about how we price our insurance here: https://www.aviva.co.uk/car-insurance/your-car-price-explained/ Thank you still for having insured with us and I hope we can give you a premium in future that's more to your liking.

Yannis, Aviva Web Team

Gorby

Back to top