Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3439 customer reviews

Rating breakdown

3439 reviews

  • 5 stars awarded by 1740 reviewers
  • 4 stars awarded by 413 reviewers
  • 3 stars awarded by 81 reviewers
  • 2 stars awarded by 47 reviewers
  • 1 stars awarded by 85 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3439 customer reviews

AlbertRN gave this product an overall rating of 5 / 5

Decent website

Original on-line application for car insurance simple, straight forward to use. looking to change cars had to ring customer service for an enquiry re cost, which was equally simple. Website only allows quote against a specific car and commits to a change date. That could be more flexible.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

AlbertRN

stinger gave this product an overall rating of 5 / 5

sensibly priced insurance

I purchased motor and home insurance because Aviva allowed me great prices and monthly payments without any interest added

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

stinger

Sams gave this product an overall rating of 4 / 5

Good clear contact and precise information

I bought fully comprehensive car insurance for two cars. Each car having differ name drivers, i.e.: A + B for one and A + B +C for the second with the named owner of the vehicle being A for one and B for the second. I was completely satisfied with the member of staff understanding fully my request.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
3 / 5
Value for money
3 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

Sams

keithp gave this product an overall rating of 5 / 5

car insurance

fast and easy purchase of my car insurance. over 200 pounds cheaper than all the other quotes i had. well recommended.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
1 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

keithp

Leo200leo gave this product an overall rating of 5 / 5

Fast and efficient service

Car insurance quote was fast and simple to do. Price was competitive and the interest free monthly payments made it very attractive.

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Leo200leo

JustBePolite gave this product an overall rating of 1 / 5

Disgraceful lack of respect

Bought car insurance. Good, clear website. Selected premium cover with breakdown assistance. Acceptable price. BUT WHY?????? do they consider it acceptable to address me by my forename? The first question on the website is "Title" (Mr, Mrs, Ms, Dr, etc.). Many people, myself included, dislike and NEVER USE their actual forename other than officially (insurance, for example). It costs nothing and OFFENDS NOBODY to address customers respectfully. i.e. "Dear Mr ******"!

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
3 / 5
Customer experience
1 / 5
Ease of purchase
4 / 5

I'm sorry to see that you are unhappy with the way that you have been addressed, please accept my sincere apologies for any offence caused. We call our customers by their forename to make our interactions with customers more persona and based on the feedback we have received from our customers however, if you would prefer to be addressed differently please let us know at the beginning of the call.

Mike, Aviva Online Team

JustBePolite

Bunny gave this product an overall rating of 5 / 5

Very quick and easy process and helpful adviser.

Car insurance. Got all the cover I required for very reasonable price Half what I had been paying with my previous provider.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Bunny

Tasha88 gave this product an overall rating of 5 / 5

Great service

I opened online chat to set up my car insurance. I was extremely happy with the service I received and the lady helped with my query. I was happy to purchase my insurance through Aviva.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
25 to 34
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
3 / 5
Ease of purchase
5 / 5

Tasha88

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