Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3025 customer reviews

Rating breakdown

3025 reviews

  • 5 stars awarded by 1444 reviewers
  • 4 stars awarded by 319 reviewers
  • 3 stars awarded by 69 reviewers
  • 2 stars awarded by 41 reviewers
  • 1 stars awarded by 76 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3025 customer reviews

Bezza gave this product an overall rating of 5 / 5

Quick service

Simple, easy to use website. All very straightforward.

I would recommend Aviva to a friend

By:
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Bezza

amber123 gave this product an overall rating of 5 / 5

great customer service

spoke to a lovely lady about my car insurance, can't remember her name but she lives in airdrie, she was very helpful & a joy to chat with

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
45 to 54
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

amber123

Timbo gave this product an overall rating of 5 / 5

Process and Price

Whether old data was stored against my name from some previous insurance quotations is unclear, but I was suitably impressed by the slick, uncomplicated and shortened approach in obtaining a quotation. Unusual for an insurance company and a welcome change from the usual reams of detail and hidden Ts & Cs. Despite this lack of a laborious process, the quotation was also very competitive. So, I have been pleasantly surprised at least by the application and process. I just hope that should I ever need to use the service it is equally efficient. Time will tell although I hope I never have to put it to the test

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Timbo

Sam2225 gave this product an overall rating of 5 / 5

Good customer service

I am not good with email ect I gave the person I spoke to a call. Nothing to much trouble very helpful. I had been with my other car insurance for 3 years .OMG the price they gave me was twice as high as Aviva for the same insurance what I had. I asked if I could have my insurance policy posted to me no problem and no extra costs. I have saved £130 by using Aviva. Thanks again Sam 2225

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Sam2225

Shazza gave this product an overall rating of 5 / 5

Great customer service and value

Car insurance good value compared to several other companies

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Shazza

KASH gave this product an overall rating of 5 / 5

Great price

We've other policies with Aviva and generally toggle between Aviva and a Competitor, in Last 2 years Aviva have been cheaper across property and car insurance.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

KASH

Willo gave this product an overall rating of 5 / 5

Excellent customer service

I purchased private car insurance at a very good price but more importantly excellent customer service

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Willo

Scottish gave this product an overall rating of 5 / 5

Easy

Easy application, reasonably priced & a substantive cover.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Scottish

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