Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3025 customer reviews

Rating breakdown

3025 reviews

  • 5 stars awarded by 1444 reviewers
  • 4 stars awarded by 319 reviewers
  • 3 stars awarded by 69 reviewers
  • 2 stars awarded by 41 reviewers
  • 1 stars awarded by 76 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3025 customer reviews

Bestbuddy77 gave this product an overall rating of 5 / 5

Easy & cheap

I’ve recently purchased car insurance with Aviva. They were by far the cheapest company around for the same level of cover. I also brought the insurance through the Aviva app which was super quick & simple!

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Bestbuddy77

Cundall3 gave this product an overall rating of 2 / 5

No reward for loyalty

Let our car insurance go over the renewal date so called morning it need to be renewed. and told to look on line as a new customer. I did this and saved 200 pounds - happy with product but after being a customer for about 10 years I feel loyalty should be rewarded not by being told to reapply as new customer- your advert on TV says this will never happen? !

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
3 / 5
Customer experience
1 / 5
Ease of purchase
1 / 5

Hi there, the policy you have taken online is the new policy we have advertised, it looks as though you have changed from the old type, so hopefully this is a good thing! Next year your price will be as good as or better than a new customer quote. There's other benefits too! I'm really glad you stayed with us even through the trouble you had with renewal. Many thanks

Will, Aviva Social Media Team

Cundall3

Bronx gave this product an overall rating of 5 / 5

Car insurance

I went for Aviva car insurance after colleague at work recommended. The service was quick and easy and I saved a significant amount of money compared to previous provider

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Bronx

Chippy2003 gave this product an overall rating of 5 / 5

Good service

I find it the best used this company and easer to do. I had a problem to contact with them which I’m hard of hearing not able to used the phone, so it very useful have emails to contact etc. They did reply’s back to me and very helpful to understand what my request etc. I’m happy with the quote and others is very good value. I recommended to my family and my partner is with this company as well for hers car insurance.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Chippy2003

Gadget23 gave this product an overall rating of 1 / 5

Disappointed Customer

So far, I’m disappointed. I was promised that I would get a hard copy of the car insurance that I had purchased, however this was not sent to me. I tried to access the details online but it doesn’t recognise the reference number I was given. So not a good start by Aviva!

By:
Gender:
Female
Age:
35 to 44
Policy features and benefits
2 / 5
Value for money
2 / 5
Customer experience
1 / 5
Ease of purchase
4 / 5

Sorry you haven't received your documents yet, these can take up to 10 working days to be received from when they are requested. It looks like your online access is ok, if this is not the case please email social@aviva.com and we'll be happy to help

Katie, Aviva Social Media Team

Gadget23

Colin gave this product an overall rating of 4 / 5

New motor insurance

Having recently received a very high quote to renew a policy with another company. I looked into alternative options, found Aviva on the internet, who offered a similar, if not better deal for a much more competitive price. On trying to purchase the policy, I had problems with my Internet on the day , but was dealt with by a very helpful member of staff at Aviva, who explained the policy that I had received a quote for, explaining what I had shown an interest in & possible additional options. On completion he took me through the policy, fully explaining what was involved & the cost.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Colin

Kkat gave this product an overall rating of 5 / 5

Great service

Car insurance, was really easy to apply for and documents available on line, had to add something and this was all done easily too.

I would recommend Aviva to a friend

By:
Age:
45 to 54
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Kkat

Terry gave this product an overall rating of 4 / 5

Fairly easy to get insurance quote.

Car insurance, but have my pension and health insurance also with Aviva. Handy to have it all under one umbrella.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

Terry

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