Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 2742 customer reviews

Rating breakdown

2742 reviews

  • 5 stars awarded by 1216 reviewers
  • 4 stars awarded by 272 reviewers
  • 3 stars awarded by 67 reviewers
  • 2 stars awarded by 37 reviewers
  • 1 stars awarded by 74 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 2742 customer reviews

Dotty gave this product an overall rating of 2 / 5

Replacement motor insurance

Replaced an excellent Avila policy , now discontinued by Aviva, by an inferior product at nearly twice the pricesatsifacory

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
1 / 5
Value for money
3 / 5
Customer experience
2 / 5
Ease of purchase
2 / 5

Dotty

KevinG gave this product an overall rating of 5 / 5

Great price for car insurance

Tried quite a few insurers & Aviva gave the best deal. Pleasant staff & hassle free buying.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

KevinG

Bobbyblue gave this product an overall rating of 5 / 5

easy to use website

Very easy to use website. a few clicks and you get a quote. Easy to see options/addons to the insurance policy.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Bobbyblue

gynnless gave this product an overall rating of 4 / 5

motor insurance

i brought my motor insurance from this company as they were cheaper than the previouse company I was with

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

gynnless

Roxy gave this product an overall rating of 5 / 5

Easy to purchase

I found the website easy to navigate. I purchased a multi car insurance which attracted a good discount. I was more than happy with the combined price for very good cover. None of the other quotes, individually or multi car were as competitive as Aviva.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Roxy

granny51 gave this product an overall rating of 5 / 5

Car Insurance purchase

I recently tried to purchase Aviva car insurance online but was unable to complete, so had to phone the contact number. I was answered by an extremely helpful and knowledgeable employee. I took out the premier insurance which offers so much more than most car insurance policies. The price was much cheaper than similar policies and the service I received was first class. Would highly recommend giving Aviva a try.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

granny51

MelM gave this product an overall rating of 5 / 5

Great customer service & communication.

Purchased car insurance , good quote , clear website , great communication and helpful staff when I had a query . Would highly recommend .

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
25 to 34
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

MelM

Customer1 gave this product an overall rating of 1 / 5

Poor Service and Informaiton

The entire process of taking out a motor insurance policy with Aviva has been best with problems and issues. The simplest of tasks has been made quite difficult by their IT systems, their processes and rules - which are there to benefit them , not the customer. I have been given incorrect information to a very specific question which means I have a policy unsuited to my needs. Now I have received emails from the Aviva team - asking me to call them to answer their questions - why am I being forced to bear the cost of the call? Overall - not impressed

By:
Gender:
Female
Age:
45 to 54
Policy features and benefits
1 / 5
Value for money
1 / 5
Customer experience
1 / 5
Ease of purchase
1 / 5

I'm sorry to see that you are unhappy with the level of service you have recently received. I have managed to locate your policy and I can see we have a team looking in to your concerns and this should be swiftly resolved for you. Thank you for taking the time to provide us with your valued feedback.

Mike, Aviva Online Team

Customer1

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