Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3448 customer reviews

Rating breakdown

3448 reviews

  • 5 stars awarded by 1747 reviewers
  • 4 stars awarded by 413 reviewers
  • 3 stars awarded by 82 reviewers
  • 2 stars awarded by 48 reviewers
  • 1 stars awarded by 85 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3448 customer reviews

Disappointed gave this product an overall rating of 3 / 5

Disapppointed

I have been with Aviva for several years now with five vans insured, and have found the service and prices very good, but I was recently very disappointed with the service when I insured one more van with them. The website was not functioning properly (and a message on screen told me so), and I had to arrange it over the phone. I was told that if I signed up online there would be a 20 per cent discount, and when I explained my problems the member of staff said that if I tried again and could not do it, I could phone back to arrange and still get the discount, which is fair. However, the website still was not working properly, so I phoned to arrange. This time I was told that even though the problem was with Aviva's website, and despite already having a substantial amount of insureance with them, they would not give me the discount. I needed the cover immediately, so had no choice, and it cost me the discount, which was three figures. A black mark on a generally good record.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
2 / 5
Ease of purchase
2 / 5

Hi Martin, I am sorry to see your review - I've just emailed you for further details in order to investigate this. Thanks

Rich, Aviva Social Media Team

Disappointed

SpenceS gave this product an overall rating of 4 / 5

Efficient and Reasonable

Comparing quotes and then buying was straightforward. What caught me out was lack of knowledge about NCD Perhaps a straightforward question such as are you already insured on a car might have helped the confusion later. I didn’t know you can only have NCD on one car.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

SpenceS

mike gave this product an overall rating of 4 / 5

been with another company for years. bought a newer smaller car and premium almost doubled would never trust an over 50 site again.

Best online deal I could find, my daughter in law worked for Aviva and highly recommended them.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over

mike

trod gave this product an overall rating of 5 / 5

good customer service

saved an on line car insurance quote for a car yet to be bought. When I entered car registration the price went up. I contacted customer services by phone who honored the original price. Well done Aviva

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

trod

peterdum gave this product an overall rating of 4 / 5

Could do better

Shopping on line for insurance for a car I was to collect within a week I received an attractive quotation from Aviva. I discussed this with my broker who said they would need over one hundrsed more to cover the vehicle, so I applied on line to Aviva. In the process I was asked how much NCD I had. My renewal on the previous vehicle from 11 months ago was stated as 4 years. With no claim since I declared 5 years. Aviva then asked for documentary proof so I submitted the previous renewal. Aviva then demanded a statement of current NCD from the previous insurer. Ironically the previous insurance was a policy from Aviva and the policy number was clearly stated on the document. Is nobody at Aviva smart enough to interrogate my previous policy details to save me having to get a fresh document from my broker which has now been sent?

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
3 / 5
Ease of purchase
5 / 5

peterdum

Angie gave this product an overall rating of 5 / 5

Excellent Service

I bought my car insurance with Aviva on line. It was very quick and easy to do. Very impressed with this company and would definitely recommend to family and friends.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Angie

Themagician gave this product an overall rating of 4 / 5

Great customer service

Re sourced a new insurance received great help in sorting the right policy for me

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
4 / 5

Themagician

Stephen gave this product an overall rating of 5 / 5

Hassle free and straight forward

Car Insurance purchased and as I had existing household insurance, I automatically qualified for 20 percent discount, fantastic saving

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

Stephen

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