Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3025 customer reviews

Rating breakdown

3025 reviews

  • 5 stars awarded by 1444 reviewers
  • 4 stars awarded by 319 reviewers
  • 3 stars awarded by 69 reviewers
  • 2 stars awarded by 41 reviewers
  • 1 stars awarded by 76 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3025 customer reviews

Jack gave this product an overall rating of 5 / 5

Easy assessment and good price

Car and recovery insurance. Easy to complete and a very comprehensive all encompassing good deal.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Jack

ektalks gave this product an overall rating of 4 / 5

Car Insurance

I had read that car insurance costs have come down by >10 percent due to COVID but LV sent me a renewal quote that was 26 percent higher than last year. They swept aside any talk about explaining it. Aviva quoted a reasonable price ands I was happy to go ahead with not a lot of fuss. Aviva were not helpful in letting me choose the number of miles I drive per year -being retired I do about 4000 miles but normally insure for 6000 miles. With Aviva I had to choose 8000 miles - no flexibility but would have increased my cost. Similarly, I had to choose business use as included - something I did not need - again increasing my costs. Otherwise the service was good.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

Thanks for your positive review! I'm glad to hear we could offer you a competitive quote. I wish to briefly address your comments on lack of choice around mileage and business use. The full reasons for these are complicated, but essentially we removed them since costs to the customer were roughly the same. For mileage, sometimes doing more miles could lower your premium, which further complicated things. As such, we simplified it into tiers that would give customers more predictable pricing, while shortening the quote process and requiring customers to contact us less if they are close to going over their listed amount. I hope this helps explain our approach and thank you again for choosing us.

Yannis, Aviva Web Team

ektalks

Raybrit gave this product an overall rating of 5 / 5

Easy process

I found the whole process of completing the online application easy and when I did want to check something with Customer Services they we quick in answering the phone and clear in answering my query, also a very competitive price.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Raybrit

Doris2020 gave this product an overall rating of 5 / 5

Comprehensive deal

Bought Aviva multi car insurance. The application on line easy to complete. My previous insurance company there quote was twice as much as Aviva. Let’s hope Aviva renewal next year will be competitive. Fingers crossed.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Doris2020

TheGambler gave this product an overall rating of 4 / 5

Top motor Policy

If the after service over the next 12 months if needed is as good as this value for money competitive policy is I will be very pleased

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

TheGambler

Olivian gave this product an overall rating of 1 / 5

Poor insurance

The customer service need more training because they put me in dancer to travel in Europe without full comprehension cover..They assured me everything is fine on the phone and when i did the claim they said to me I’m not full cover in europe.Never in my life i will use aviva like insurance they in contradiction every time

By:
Ease of claims process
1 / 5
Speed of resolution
1 / 5
Customer experience
1 / 5
Fairness
1 / 5

I'm sorry to see you've been left feeling this way. I understand you have recently raised your concerns as a formal complaint, and hope the team is able to work through your concerns and help resolve them.

Yannis, Aviva Web Team

Olivian

FlorinIonelGavrila gave this product an overall rating of 4 / 5

Great costumers thanks for letting me speak about that.

Good team to aviva office, fixed the problem quickly, but the insurance cost it's a little bit expensive on my case.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
35 to 44
Policy features and benefits
5 / 5
Value for money
3 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

FlorinIonelGavrila

Stretch gave this product an overall rating of 5 / 5

Car Insurance

I completed an online quotation but had a couple of questions I was not completely sure about .I phoned and had them clarified and bought the policy over the phone as it was cheaper than my current insurer and also other mainstream insurance companies. The person I spoke to was very helpful and professional.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Stretch

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