Car customer reviews

Overall rating

This product has been awarded an overall rating of 4.6 / 5 from 3025 customer reviews

Rating breakdown

3025 reviews

  • 5 stars awarded by 1444 reviewers
  • 4 stars awarded by 319 reviewers
  • 3 stars awarded by 69 reviewers
  • 2 stars awarded by 41 reviewers
  • 1 stars awarded by 76 reviewers

These reviews have been provided by customers who’ve made a claim or bought a motor insurance policy from us. Excludes Aviva Online and Aviva Premium car insurance products.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our motor insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for motor insurance.

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Rated 4.6/5 based on 3025 customer reviews

Derek gave this product an overall rating of 5 / 5

Great customer service

I bought van insurance which was cheaper than any other company for the same . When l spoke to them l got a reduction for already being a customer for other goods.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Derek

Harry gave this product an overall rating of 5 / 5

Customer service and insurance purchase.

Car insurance. Excellent service and good value. Well done.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Harry

Parker gave this product an overall rating of 5 / 5

Great customer service on telephone

Purchased car insurance with Aviva as previous insurer was unable to underwrite a minor vehicle modification. As I have other insurance with Aviva I went straight to them and as I needed to speak with a member of their customer service team it was easy to contact them by telephone. It is very difficult otherwise to obtain insurance with a new provider online when the vehicle is not yet registered as the plate doesn’t yet exist. Excellent service and documents immediately available on line and printed copy arrived very soon by post. I am happy to firmly recommend.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Parker

Carlo gave this product an overall rating of 1 / 5

NCD Processing

I have been an Aviva motor customer until 2018, with over 8 years of NCD. I have left for another insurer for two years, and without accidents. Aviva NCD processing now claiming that NCD should be set at two years, and do not recognise history of claim free driving. Evaluating my options as clearly both insurers are abusing the system to increase friction between changes.

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
1 / 5
Value for money
1 / 5
Customer experience
1 / 5
Ease of purchase
1 / 5

I'm very sorry to hear that you are not happy with how we have handled the NCD on your recent policy. Please email us at social@aviva.com with your policy number and we will do our best to help you with this. Please include a copy of your review for reference.

Anna, Social Media

Carlo

DavidP gave this product an overall rating of 4 / 5

My move to Aviva

I bought car insurance using the online facility. I spoke to an Aviva person as part of this process to clarify a few questions I had. This service was very efficient and helpful and the person I spoke with was very knowledgeable. I have since discovered that the payment for the insurance was taken on 21st August whearas the insurance wasn't due/ didn't start until 2nd September. This is a source of somewhat confusion for me and should have been explained to me at the time I took out the policy.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64

Thanks for your review and apologies for the confusion around when the payment would be taken. The payment will always be within 48 hours regardless of the date the policy starts. This should have been given to you when going through the payment details. I will make sure this feedback is given to the agent you dealt with. Thanks

Natalie, Social Media

DavidP

Earl gave this product an overall rating of 4 / 5

Car insurance

For the last 13 years I have been driving a company car. All the insurance companies I spoke to would not give me any no claims bonus. Aviva have given me 5 years no claims bonus .

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
4 / 5

Earl

HazI gave this product an overall rating of 4 / 5

Very polite

Car insurance , very helpful and engaging will be recommending hope fully next year when we come to renew your price wi be right and we can keep on choosing AVIVA

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
5 / 5
Customer experience
4 / 5
Ease of purchase
4 / 5

HazI

Micky gave this product an overall rating of 5 / 5

Car Insurance

Just purchased car insurance. Ever so easy online, and very competitive price.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Micky

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