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Overall rating

This product has been awarded an overall rating of 4.5 / 5 from 1206 customer reviews

Rating breakdown

1206 reviews

  • 5 stars awarded by 566 reviewers
  • 4 stars awarded by 141 reviewers
  • 3 stars awarded by 27 reviewers
  • 2 stars awarded by 10 reviewers
  • 1 stars awarded by 26 reviewers

These reviews have been provided by customers who've made a claim or bought a home insurance policy from us. Excludes Aviva Online and Aviva Premium Home Insurance.

About ratings and reviews

We recognise that consumers are increasingly seeking feedback and reassurance from other customers when purchasing products and services online. This is why we invite our home insurance customers to leave a review after buying a policy and making a claim. In addition to aiming to help you make better decisions about your insurance, we use these reviews to improve our products and services.

Customer reviews consist of an overall rating out of five and provide feedback on the experience of buying a policy and making a claim with us. Customers also have the option to provide a rating out of five on additional aspects of their experience. After buying a policy, customers are able rate us on value for money, ease of purchase, policy features and benefits and customer experience. After making a claim, customers are invited to rate us on ease of claim process, speed of resolution, fairness and customer experience.

We hope these reviews will help in your search for home insurance.

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Rated 4.5/5 based on 1206 customer reviews

Kipp gave this product an overall rating of 5 / 5

Customer Service

House Buildings and Content Insurance. Extended coverage of a higher value for a lower premium paid by monthly DD for no extra charge. On line system very good. Recognition by a discount as an existing customer (Car Ins), Backed up by paper as well as digital records.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Kipp

Blob67 gave this product an overall rating of 5 / 5

Great insurance company

I use Aviva insurance company for my personal and business insurance They have always been professional honest and reasonable price My Home and building insurance was with John Lewis & Partners they wanted over double the cost of Aviva and the cover was not as good, they also charge if you pay monthly and Aviva doesn’t My van insurance is with Aviva and that is at a great price with great cover My life insurance with critical illness is with Aviva and when I had a heart attack I claimed 2 years later and the service I received was second to none They paid out no problem and paid back the premiums that I had paid from the date of my attack Customer service at Aviva is by far the best customer service I have ever had Very honest and true I would recommend Aviva insurance to anyone Blob67

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
45 to 54
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Blob67

Pootles gave this product an overall rating of 4 / 5

Nice dealing with you.

Refreshing dealing with Aviva firstly over the phone and then online. Clear, simple and easy to understand. Well priced too. I was advised on how to save on the product discussed by going online to purchase. It was easy to follow the online process even for a technophobe like me. Process completed the documents arrived and they replicated my purchase. Easy! Thank you Aviva

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Pootles

jono gave this product an overall rating of 5 / 5

Good, but

Good price, very polite and informed staff. I spoke to Aviva 3 times before deciding to proceed, I never felt i was too much trouble. It is a shame that to get the best price you have to start your quote on the internet first. It seems a unfair to those who do not use or want to use the internet.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
3 / 5

jono

Annab gave this product an overall rating of 5 / 5

Fast service

Bought building and contents then car insurance.Great value, easy to complete questions.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Annab

Sonia gave this product an overall rating of 5 / 5

Easy

Bought home contents insurance. Cheaper than any other quotes I got and easy to organise. No silly questions about type of locks, etc. Overall, great service.

I would recommend Aviva to a friend

By:
Gender:
Female
Age:
45 to 54
Policy features and benefits
4 / 5
Value for money
4 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Sonia

Rockonmore gave this product an overall rating of 4 / 5

Customer Sales Service representative - friendly, professional and knowledgeable

Changed from using a broker to buy our house building and contents Aviva policy, to buy directly from Aviva. The Representative was very good. Had excellent product knowledge matched only by her interpersonal skills. All explained in layman's terms. The Sales Representative deserves 5 stars, and should be commended for representing her brand so well. However, we also have other properties and cars insured with Aviva. We are loyal customers until a poor experience causes one to question whether the after sales service matches the above. Sadly, it did not. An inexperienced person dealt with our claim for a ceiling in imminent danger of collapse, on a Friday evening. The claim Handler didn't understand my concern for my tenant's safety. Eventually, a builder was sent, after much pleading. He was a roofer, who had no experience of indoor work. He did not have dust sheets or anyway of taking the collapsed ceiling's plaster board. But, the local Claim Manager recovered the situation.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
65 or over
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
4 / 5
Ease of purchase
5 / 5

Thanks for your positive review, I'm happy to hear of my colleague helping out in sales and have passed your kind words onto her, which we greatly appreciate. It's a shame to hear that the service on your claim did not match your expectation and I sincerely apologise if this caused distress in a troubling situation as you described. I have passed on this feedback also for review so we can ensure our staff are trained and prepared to deal with events such as these in future.

Yannis, Aviva Web Team

Rockonmore

Woody gave this product an overall rating of 5 / 5

One happy customer

Quick easy and cheaper that is my assessment of online AVIVA home insurance . Highly recommended that is even after I tested the comparison site recommendations.

I would recommend Aviva to a friend

By:
Gender:
Male
Age:
55 to 64
Policy features and benefits
5 / 5
Value for money
5 / 5
Customer experience
5 / 5
Ease of purchase
5 / 5

Woody

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